Making unsolicited phone calls while hiding behind withheld numbers got banned. It follows new laws on nuisance callers in the United Kingdom.
NO MORE HIDING: The government has clamped down on unwanted nuisance calls. New rules on marketing company cold-callers became active in May 2016.
The reworked laws on nuisance calling could now result in fines approaching £2.5 million. That is a strong deterrent for those bombarding people with unwanted calls and hiding behind withheld numbers.
The latest amendment to legislation requires UK registered direct marketing companies to display their phone numbers if they make unsolicited calls.
The Department for Culture, Media and Sport also confirmed that the new measures target companies abroad. Stricter regulations also affect businesses who have call centers based and operating overseas.
The financial punishment for companies ignoring the reworked laws is substantial. The Office of Communications (Ofcom) is a broadcasting and telecommunications government-approved regulatory authority.
Ofcom now has the powers to fine nuisance callers up to £2 million. Breaching the rules could also result in an extra fine issued by the Information Commissioner's Office. The ICO can add up to £500,000 on top.
It follows widespread support and public consultation with industry regulators and consumer groups. The change to existing legislation is also welcomed by the minister responsible for data protection.
"Nuisance calls are 'incredibly' intrusive. They can cause significant harm to elderly and vulnerable members of society. Government is committed to tackling this problem. That is why we are making it easier for consumers to report companies by forcing them to display their phone numbers."
DCMS is the Department for Culture, Media and Sport. They instigated the amendment to the country's existing legislation for nuisance calling. The changes aim to ensure the Information Commissioner's Office have the authorisation they need.
That gives them power to investigate and pursue enforcement action against persistent nuisance phone callers who 'deliberately' break the regulations.
There are several important steps you can take. Before reporting nuisance phone callers hiding behind withheld numbers:
The government gave out a stern warning. If marketing companies continue to cold-call from hidden or withheld numbers - they are breaking the law.
The Information Commissioner's Office is able to track down withheld numbers. They can track them even if the numbers are not displayed in the normal manner. You should also notify the ICO if you are receiving unwanted texts from marketing companies. Do so by forwarding the text you receive to 7726 (SPAM).
The government say the latest measures follow a clampdown in 2015. That resulted in almost one million pounds in fines by the ICO. Since April in the same year, customers no longer need to prove that unsolicited marketing calls were contributing to substantial distress for them to escalate the complaint.
The Telephone Preference Service is a free opt out facility. It empowers you to record your preference on the official register. That means you do not receive unsolicited sales or marketing calls.
It is illegal for a UK firm to make a telephone call to any individual if they have indicated they do not want sales calls. But, registering with the Telephone Preference Service is one of the best ways to ensure you stop receive marketing calls.
The service should become fully functional, and nuisance calls should stop, within one month of registration.
SilentCall-Gard is a free service. It helps stop or reduce the number of silent, abandoned, and recorded message calls you receive. In fact, silent calls can get generated by automated telecommunication equipment in call centers.
By registering with the SilentCall-Gard service, its database of UK companies clarifies that you do not wish to get called. One downside to the free service is that you must renew your details every 12 months.
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Nuisance Phone Callers Face Fines after Reworked Law in the United Kingdom